Even though Sainsburys customers are often looking to economise with their shopping, concerns regarding the environment, and ethical-trading practices, also remain important to them.

However, while continuing to ensure that Sainsburys products are affordable, and of high quality, Sainsburys has always taken a leading stance on the issues which are important to customers, and is the recipient of many an award for its ethical and environmental credentials.

There are, of course, numerous supermarkets and online stores where you choose to shop; yet few stores make as much effort as Sainsburys in trying to provide healthy choices and being as environmentally responsible, and that alone is one good reason to choose Sainsburys.

In fact, Sainsburys is one of the most progressive supermarkets when it comes to providing healthy food, and employs more than a hundred product developers and researchers to progressively reduce levels of fat, sugar, salt, saturated fat and additives in Sainsburys products wherever it is possible, while simultaneously looking to increase nutrients.

However, if you don't live near to a Sainsburys store, then no problem; at Sainsburys Online Store you can enjoy the same healthy choices online too, with groceries - and much else - delivered direct to your door.

At the Sainsburys online store you'll find all manner of electrical products, sporting goods, toys and games and, of course, highly competitive prices. From the incredible Sainsburys range of groceries and household appliances to widescreen televisions, vacuum cleaners, fridges and freezers, cameras and camcorders … and much more. Below is just a tiny selection of what you'll find at Sainsburys Online Store:

Sainsburys Home Page 1 Way TV Remote ControlDifferent by Design Duvet Set with Pintuck & StitchingWestern Digital HDD 1TB My Book World EditionCanon Ixus 100IS 12.1 Megapixel Digital Camera SilverBody Sculpture Soft Neoprene Dumbbell Tree 20lbPhilips CD2554S/05 Quad PhoneLexmark 36 Black Ink CartridgeDraper 82mm Planer 480WRussell Hobbs 17L Touch Microwave with Grill SilverSainsbury's 36 Piece Toolkit with 6v Rechargeable CordlessBody Sculpture Power TrainerManchester United WardrobeTerence Conran Side Plate 4 PackRussell Hobbs Stainless Steel Traditional KettleSamsung NC10 10.2-inch Laptop PinkLeamington Small SideboardIn the Night Garden Rug 67x67cmEcoiffier Fire Station PlaysetGallery Provence Full Length MirrorRevelation Indy 24" Expanding RollercaseWii Music for Wii by NintendoMinky Metallic Ironing Board CoverLouisa Bedside TablePanasonic Combi Microwave 27L Stainless SteelWeight Watchers Heavy Duty Precision Electronic Body AnalyKenwood Prospero Compact Stand MixerCello 19" HD Ready Digital TV/DVD Combo Silver C1973FTu CD Rack with Wood Veneer FinishTefal Bienvenue 16cm SaucepanBSA Wave 20" Rigid Girls Single Speed
So, whatever happens to be on your shopping list, Sainsburys Direct makes a great place to begin your online shopping, and where you're sure to find almost everything you need, and where low prices and quality goods are the order of the day.

York Diamond C302 Cycle
If you have a serious attitude to exercise and want a sturdy and high class cycle machine then this high performance machine from York is just the piece of equipment you need. Eighteen fitness test results will push your body to extreme limits and with four heart rate programmes you can easily get your heart beat racing. Get lots of feedback on how your workout is advancing on the large LED display which shows you 10 function results and also measure your heart rate with the hand pulse sensors situated on

Tu Purple Damask Duvet Set
Give your bedroom a splash of daring colour with this bright and beautiful bedset. The polycotton mix is comfortable the duvet cover has buttons to keep the duvet secure. The single set consists of a single duvet cover and matching pillowcase, the double, king and super king sets contain a duvet cover and two pillow cases. The single duvet cover measures 135cm x 200cm, the double is 200cm x 200cm, the king size is 230cm x 220cm, and the super king size is 260cm x 220cm. The housewife pillowcase measures 7

2 Drawer Unit Seagrass
A compact 2 drawer unit. Small enough to sit discreetly on a dressing table or shelf, this drawer set is the perfect storage solution for beauty and grooming products and stray odds and ends in the bathroom or bedroom. Requires some self assembly, easy to follow instructions are included in the pack.

Little Tikes Patrol Police Car
Your little tike can play at being a policeman with style in this variation on the popular Cozy Coupe, with all the bells and whistles you'd see and hear on a proper police car. If the eye catching graphics don't say "Police" loudly enough, the flashing lights on the roof of the car and AA battery powered microphone will leave no doubt as to who the lawmaker in the family is. The hard wearing tyres will last a long time, and the easy grip steering wheel makes the car child's play for little hands to steer.

Le Creuset Rectangular Roasting Tray Teal 19cm
This small Le Creuset Rectangular Roasting Tray forms part of the durable Le Creuset stoneware range. Ideal for roasting, baking and marinating for one or two people or for serving side dishes. Coated in teal enamel to resist chipping, scratching and cracking, this versatile dish can travel happily between microwave, grill, oven and freezer. This dish has two sure grip handles and is dishwasher safe.

Tu Clip Frame 16x23" 2 Pack
These rimless A2 sized frames give the impression that your picture is floating in air. The clip frame is a fantastic way to ensure the focus is entirely on your snapshot. The glass cover of the frame is a tight fit against the clips, which secure it against the MDF backing. You can hang the frame landscape or portrait and with a pack of two, you don't have to choose just one favourite photo!

Sankey Water Butt Linking Kit
Water is a precious resource. Make sure you don't waste a single drop - collect even more rainwater by joining together two or more Sankey Water Butts with the Sankey Water Butt Linking Kit. An overflow protection mechanism ensures minimal water wastage. The incredibly easy to fit kit consists of two connectors and a 500mm flexible hose.

Tu Black Aluminium 3-Piece Cookware Set
Equipping your kitchen from scratch or just running out of cookware? Expand your selection with this black aluminium 3 piece set. Consisting of a 14cm milk pan with moulded spout for easy pouring, a 16cm saucepan and a 20cm saucepan, both with glass lids, it's ideal for cooking several ingredients at once. All the components heat evenly and are suitable for gas or traditional electric hobs, and the clear glass lids allow you to check on cooking progress at a glance and trap the heat perfectly for shorter co

Suffolk 5 Drawer Chest
The Suffolk furniture range is made from rubberwood and MDF and has a contemporary white painted finish. The Suffolk 5 Drawer Chest is a taller unit of 5 long drawers on metal runners with dark round knob handles and tapered shaker style legs. Perfect for storing clothing, its flat top will make a perfect spot for jewellery, grooming products and a free standing mirror. It will blend beautifully with other pieces from the Suffolk furniture range. Thanks to its dense grain and limited shrinkage, rubberwood

Easy Karaoke Diva Discs
Beat the recession by organising a fun karaoke night in! Easy Karaoke Diva Discs is a set featuring loads of hit songs by female vocalists - some of them the all time favourites of karaoke fundamentalists the world over! For use with any of the Easy Karaoke players available from Sainsbury's!

Epson T080 Light Magenta Cartridge
The Epson T080 Light Magenta Ink Cartridge is compatible with any Epson printer that takes an Epson T080 ink cartridge - EPSON Stylus Photo R265/R360/RX560/R285/RX585/RX685, EPSON Stylus Photo PX700W/PX800FW. It is suitable for use with photo paper. Epson will collect your used ink cartridges for recycling. Just visit the Epson website for details.

Poppy Field Wall Art
Brighten up your home with this bold, vibrant poppy field artwork. The stunning reds and blues will add a splash of much-needed colour to many an interior design scheme. Guaranteed to break the monotony of a large, drab, white wall! The canvas measures 80 x 118cm. The MDF wood frame is resistant to warp, moisture and compression.

Addis 3 Piece Storage Set
This 3 piece set includes 2L and 180ml shallow containers and a 500ml cup. The Addis clip & close system is 100% air and liquid tight ensuring food lasts longer and leakage is non-existent. The system works with 4 lockable clips which are simple enough even for a child to use. Microwave safe, dishwasher safe and freezer safe. 5 year guarantee.

Tu Medium Solid Oak Frame 5x7"
Treasure your memories and keep them on display in this Tu Medium Solid Oak Frame. This medium sized photo frame can fit a 5x7 picture and is perfect for bedside, desk or mantelpiece, or can be hung on the wall - all wall fixings are included.

Terence Conran Side Plate 4 Pack
Simple lines and classic good looks define these side plates by Terence Conran for Royal Doulton. Dishwasher, microwave and oven safe. With over 50 years experience in design, Sir Terence Conran has brought his creative expertise to the tabletop by creating Terence Conran by Royal Doulton. The range combines the very best of contemporary Conran design with the traditional functionality of the kitchen.

Epson T0896 Multipack Ink
A great price for this Epson printer cartridge multipack, containing cyan, magenta and yellow. Perfect for high-quality documents to lab-standard photos, Epson DURABrite Ultra Ink uses exclusive technology to coat each pigment particle in resin. This means the ink is water, smudge, and fade resistant on all paper types for beautiful, durable results. As each cartridge has a large ink capacity, they are also great value for money. Compatible with: S20, SX100, SX105, SX200, SX205, SX400, SX405, Office BX300

Sylvanian Families Village Sweet Shop
The Sylvanian Village Sweet Shop consists of a display cart on wheels, display trays, miniature boxes plus various sweets, lollipop and biscuit accessories. Suitable for ages four and up.

Sainsbury's Lexmark 16, 26, 17 and 27 Black and Colour Ink Cartridge Multipack
The Sainsbury's Lexmark 16, 26, 17 and 27 Black and Colour Ink Cartridge Multipack contains 1 black and 1 colour ink cartridge, compatible with any Lexmark printer that takes either a Lexmark 16, 26, 17 or 27 ink cartridge. They are suitable for use with photo paper. All Sainsbury's own brand ink cartridges have pre addressed freepost recycle bags included in their packaging. Put your used cartridge into the bag and either pop it in the post (absolutely free) or drop them off in store for recycling. Not on

Kenwood kMix Blender Cream
Smoothies, juices and soups are simple to make with this easy-to-use blender by Kenwood. Cast aluminium in a cream finish holds a large glass goblet ready to crush ice, cream chunky soup or whiz up a medley of fruit into a healthy smoothie. Stainless steel blades and four speed settings plus a pulse function for short bursts make light work of the toughest ingredients. An easy grip handle and anti-slip feet secure the blender in place and the jug is dishwasher safe. A metal lid with rubber seal stops spill

Tu Target Rug
This Tu Target rug will warm up any room. Its geometric design, of concentric duck egg circles on a rich chocolate background is funky and contemporary, and its textured pile is luxury for bare feet. The rug measures a generous 120 x 170cm, making it a good fit for any medium-sized room.

Ewbank Cascade Carpet and Upholstery Cleaner
The Ewbank Cascade Carpet and Upholstery Cleaner is portable, lightweight and easy to use. It's very effective for cleaning carpets, because the trigger release applies carpet shampoo evenly and directly to the carpet. It's easy to use, and the quickly retractable handle makes for easy, compact storage. The Cascade has a 2.5L capacity tank calibrated with measurements and comes with a 500ml bottle of carpet shampoo for your convenience. It's manually operated, making it silent, economical and environmenta

Belkin VGA/SVGA Cable 1.8m
A 1.8m VGA/SVGA connection cable, ideal for connecting your PC to a monitor (recommended for 17" and larger) or for connecting your computer to a compatible television.

Fit and Fresh Breakfast Chiller
Freshen up the most important meal of the day with the Fit and Fresh Breakfast Chiller. The bowl separates into three sections to keep your cereal, fruit and liquid separate. The container ensures your cereal stays dry while milk or yoghurt and fruit stay cool until it's time for you to eat. The top section holds up to 1.5 cups of dry food, like cereal or granola. The middle container holds up to 1 cup of milk or yogurt and the bottom cold storage compartment holds and chills 3 quarters of a cup of fruit.

Duracell Plus D Batteries Pack of 2
Suitable for all appliances requiring a D battery.

Bodum Columbia Coffee Maker 8 Cup
Bodum's coffee and tea products have made the brand synonymous with style. The Swiss company's products aren't just stylish, they're practical. Fashioned out of stainless steel, the Columbia cafetiere looks like an art deco coffee pot. Unlike other Bodum cafetieres it isn't made of glass, so is extremely resilient to everyday knocks and bumps. It can make up to 8 cups of coffee so is perfect for any large get together. Dishwasher safe. To use, simply use coarse ground coffee, add hot water and stir. Wait 4

Different by Design Towel Zinc
Our high quality Different by Design zero twist towels are a heavier 550g per square metre and are made from fine 100% cotton yarn. The zero twist yarn makes for extra softness, reassuring bulk and exceptional drying. Generously sized, they have detailed panel edges for an enhanced, attractive finish.

Sony CD-R Blank Disks 25 Pack
A pack of 25 writable CDs suitable for backing up data and making music CDs, with the space for 700MB of data or 80 minutes of music. You can also print artwork directly onto the CD using an appropriate printer. Writable CDs can only be used for putting data on once, and cannot be rewritten. Suitable for use in CD-R/RW compatible devices, including modern computer CD drives.

Philips Ladyshave with Aloe Vera Strip
With versatility comes responsibility - for a close, even shave! The Philips Ladyshave has an aloe Vera strip that allows a smooth, hydrated shave, and a floating shaving head ensures that the shave will adjust to each contour and curve on your body. For use in and out of the shower, the Ladyshave gives to at least 20 minutes of shaving time before it needs recharging, with the sensitivity for shaving legs and underarms as well as the tools to deal with your bikini line, the Ladyshave could become your new

Samsung LE37B530 37" Full HD 1080p Digital LCD TV Black
A brilliantly crisp 37in, full HD television offering a perfect solution to your home entertainment needs. The amazing picture seen on this full HD 1080p TV will blow you away with realism and detail. Like a window on the world, Samsung's Wide Colour Enhancer uses clever processing to generate stunningly realistic colours and a wider range of brightness to more closely match the original film. Three HDMI inputs let you connect a Blu-ray player or games console. Full HD is the only way to play modern high-

Masterplug Surge Protected Extension Lead 6-way 2m
This 2m extension lead from Masterplug gives you an additional 5 plug sockets and gives you the peace of mind of power surge protection.